Developing a High Performance Strategy: Competing to Win
Overview
Note: Each module is approximately one-half day
Program Objectives
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Understand the meaning and importance of strategy
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Identify the demands and challenges presented by your organization’s environment
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Forecast the future business situation
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Create a core ideology
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Define your strategic direction
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Differentiate your organization from its competitors
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Set performance goals to focus your activities and measure your success
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Establish performance initiatives and a master plan to manage your long-term development
Module 1: Overview of Strategy
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Learn the meaning and critical elements of strategy
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Understand two orientations to strategy and determine where you are on this continuum
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Explore three approaches to strategy
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Assess the current strategy of your organization
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Assess the current results of your organization
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Learn the strategic design sequence you will follow in clarifying your strategy
Module 2: Analyzing The Business Environment
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Review current market conditions and key competitors
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Identify key customers, key stakeholders, and their expectations
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Identify key suppliers and rate tour relationship with them
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Identify external factors influencing your organization
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Evaluate current market conditions affecting your organization
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Review the strengths and weaknesses of key competitors
Module 3: Forecasting The Future
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Identify assumptions about the future environment of the organization
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Reduce this list into the “big hitters,” which define your future business situation
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Evaluate the impact of the “big hitters” on your organization
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Determine how your organization might respond to each of these assumptions
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Identify alternative future business situations
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Conduct a SWOT analysis to prepare to effectively manage the future business situation
Module 4: Creating Core Ideology
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Understand the role of a core ideology in your organization’s success
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Learn about the ideologies of some of the most successful companies
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Explore the legacy of your organization
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Define your organization’s mission
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Analyze the beliefs that have created your culture
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Reach consensus on your guiding principles
Module 5: Defining Your Strategic Direction
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Understand the primary questions that must be answered to establish strategic direction
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Clarify a vision of your organization five years in the future
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Identify the characteristics of your current customers and the deliverables you provide them
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Describe your future customers and how your deliverables and products or services may change to meet their needs
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Explore your organization’s core competencies and define the competencies you will need in order to compete in the future
Module 6: Defining Your Competitive Advantage
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Understand customer’s perception of value as the foundation of differentiation
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Create a long-term business focus
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Identify competitive differentiators within your industry
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Do a competitor analysis against the competitive differentiators
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Select competitive anchors that distinguish you from your competitors and competitive necessities that define in which area you must keep up
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Develop a value position
Module 7: Setting Goals
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Understand the importance of setting goals and tracking performance
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Learn the building blocks of goal-setting
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Identify your organization’s key result areas
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Establish metrics in each of your key result areas
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Assess your current performance
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Set goals in each of your key result areas
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Evaluate your feedback system
Module 8: Creating a Master Plan
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Understand the importance of an integrated, master plan for managing your organization
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Select a number of critical success factors for your organization
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Identify major performance initiatives to implement your ideal vision
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Fill out a performance initiatives matrix showing the relationship between your critical success factors and performance initiatives
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Learn how to create a project charter to guide the implementation of each initiative
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Know how to commission project teams for each initiative
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Understand the basics for project management and how to use a project implementation worksheet
Why wait and increase your risk or delay needed productivity improvements?